ProLine Revenue for 2022/2023

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bangminton
Posts: 2129
Joined: Tue Apr 30, 2013 6:55 am

ProLine Revenue for 2022/2023

Post by bangminton » Thu Jul 25, 2024 9:28 pm

Hey guys, I came across this website that has good breakdown of ProLine Revenue for 2022/2023. This is the first year after legalization. Some noteworthy items below. If you come across any revenue numbers for past year (before legalization) please post, for comparison purposes.

1. ProLine+ (Digital) Revenue = $1.6 billion

2. ProLine (Retail) Revenue = $293 million

3. ProLine Retail prizes = $202 million

4. ProLine Retail hold = 31%

https://www.snbet.ca/full-year-2022-23- ... lg-and-igo

tshi2015
Posts: 9426
Joined: Wed Sep 03, 2014 11:23 am

Re: ProLine Revenue for 2022/2023

Post by tshi2015 » Thu Jul 25, 2024 10:13 pm

Once a while ago I looked through annual report of ALC because ALC was ahead of OLG when it comes to digital betting, albeit they are a monopoly out east. Their annual report shows similar trend, whereby 60-70% of sports bets have become online, and the % is increasing yearly.

"Digital sales – the sum of internet and QR code transactions completed at retail – as a proportion of total revenue continues to grow, finishing the fiscal year at 73.4 per cent, with QR code sales making up over half (51 per cent) of revenue at bricks-and-mortar venues."

https://www.alc.ca/content/alc/en/corpo ... ports.html

https://annualreport.alc.ca/2023

bangminton
Posts: 2129
Joined: Tue Apr 30, 2013 6:55 am

Re: ProLine Revenue for 2022/2023

Post by bangminton » Fri Jul 26, 2024 6:23 pm

Here is OLG Annual Report for 2018-2019, tshi, which can provide a good comparison because COVID started in 2020 and I recall all major professional sports were shut down for a good chunk of the year.

https://about.olg.ca/wp-content/uploads ... -19_EN.pdf

You will see the revenue for Sports was 302 million so it seems to hover around that ballpark for ProLine Retail. What is pretty astounding to me is the amount wagered by folks with ProLine Digital and many of us no longer play with OLG, either Retail or Digital.

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